Strategic Management And Leadership Assignment Example | Topics and Well Written Essays - 4750 words

Strategic Management And Leadership - Assignment Example The company has a gross profit of $129 billion compared to that $14.42 billion of Costco wholesale, Amazon's $28.69 billion, and 29.53 and $ 78 billion of target corp. the retail market share of the company is 11.2 down from 11.4% last year. This is in comparison to Amazon's 11%, Costco's 9.9%, and target's 11.1% (Hill & Jones 2012). In terms of its procurement, Wal-mart procures their products directly from the manufacturer to reduce the cost of production. The other competitors, however, work in close partnership with partners who supply them with the required products. From these reasons and comparisons, it is evident that Wal-Mart is more successful compared to its main competitors. That is why it is the leading retailer in the globe.Reasons for the company’s successI. Provision of low prices every day: From their slogan, it is evident that the company uses affordable prices for their customers. As a result, they are able to gain a wider market share. Most customers yearn for quality services at affordable prices. That is why wall-mart is successful since it is able to attract and retain more customers thus amassing profits (Tambi 2010).II. Grocery retail: availability of grocery retail is a plus for this company. It enables them to attract customers who are in need of doing a one-stop shopping. Since the groceries provide quality customer services and products, they are able to attract more customers. This adds to their success by adding a number of profits they gain in the market.